RapidIO Connections - April 2003


Marketing Working Group Update

Hitting the road with RapidIO

The RapidIO Trade Association isn't about waiting for OEMs to come to us to find out about RapidIO. In fact we're not waiting at all. We're taking RapidIO to them.

Using input received from members, the Marketing Working Group has developed a targeted list of the Top 10 OEMs and we're setting up visits to their premises to showcase RapidIO. At these events - which kicked-off in February with a visit to Siemens in Germany, coordinated through Voxbit, and are continuing in both North America and Europe in the spring and summer of 2003- we will meet with OEM's technical teams to educate them about RapidIO. The events are interactive with presentations and hands-on demonstrations.

Vendor showcases are also part of the agenda and give RapidIO Trade Association member companies an opportunity to talk one-on-one about your products and services. This initiative will drive the RapidIO standard, and as an added bonus it will get you some quality face-time with your customers and prospects. To get involved in the Top 10 OEM Campaign and learn how your company can make an impact, please contact:

David Somppi